See if we're a fit

Digital marketing agency · DeLand, FL

We take on 15 clients. Not 150.

Websites, SEO, Google Ads and streaming TV ads for Central Florida service businesses where every client matters. 20 years in. I handle every account myself, and I'll tell you the truth even when it costs me the sale.

Never more than 15 businesses at a time. When the roster is full, we say so.

You've paid an agency before. You know how it went.

Big promises on the sales call. Then a junior account manager, a report full of jargon, and the same playbook they run for everyone else. Your leads didn't move. Their invoice did.

One personal injury firm came to us after their last agency hid pages for other businesses inside the firm's own website, using it to build links for someone else. They were paying for it.

That happens more than anyone admits.

Why the cap matters

Small on purpose

01

You work with me, not an account manager.

I've done this for 20 years and I personally handle every account. When you call, you get the person doing the work.

02

15 clients, maximum.

That's how many businesses I can know well enough to get results for. AI lets a small team do big-agency work. It doesn't let one person care about 150 clients.

03

One team for everything that brings in leads.

Your website, search, Google Ads and streaming TV ads all work together, run by the same person. When something isn't working, there's no finger-pointing between vendors. There's one person to fix it.

Results, not adjectives

Featured case study

A personal injury firm, 8 attorneys

Their last agency had compromised their website. We told them it had to be rebuilt, then ran their SEO and Google Ads for 9 years.

Read the full story

Signed cases per month

Before20–30

After~100

Annual revenue

Before~$3M

After~$13M

Revenue grew while we ran their marketing.

"Websoftware didn't try to sell us every service under the sun. They listened, recommended what we actually needed, and delivered."

Tyler PostFishinology

"Our old site was outdated and invisible, now we're ranking on page one, and our leads have doubled."

Bill JacksonElite Medical & Wellness

"We had a great brand, but no digital presence… Our brand is finally getting the recognition it deserves."

Jessica Moore1040.com

Honesty, with receipts

Things we've told clients no

They asked

"Get us to #1 on Google in a month."

No.

Nobody can honestly promise a specific ranking by a specific date. Anyone who does is guessing or cutting corners that get sites penalized. We set goals we could measure and hit: technical fixes, content, qualified traffic and conversions.

They asked

"Just copy our biggest competitor."

No.

Their strategy was built for their audience, their budget and their funnel, not yours. We figured out what was actually working for them and built a version that fits your business.

It starts with your website. It doesn't end there.

What happens after you reach out

  1. Intro call

    We talk about your business and what's not working. If I'm not the right fit, I'll tell you.

  2. Audit

    I dig into your website, search presence and ads to find what's costing you leads. If we work together, the audit is built into your plan.

    Just want the audit? It's $150.

  3. Proposal

    A plan with clear goals and a clear price. No surprises later.

  4. Kickoff

    We get to work. Every month you get a report and a call to walk through it.

Brian Barnes

Who you'll work with

I'm Brian. I've spent 20 years in digital marketing and web design, and I'm an OMCP-certified marketer. I run Websoftware out of DeLand and work with service businesses from Daytona Beach to Orlando.

OMCP Certified Professional. Verify on omcp.orgMore about how we work

Straight answers

How much does it cost?

Monthly marketing starts at $1,500, and it includes your website's hosting and maintenance. If you run ads, your ad budget is separate and you decide how much to spend. Websites are priced by project. Want an outside look first? A standalone audit is $150.

Do you guarantee rankings on Google?

No. Nobody controls Google's rankings, and anyone who guarantees them is guessing or cutting corners. We set measurable goals and report on them every month.

Why only 15 clients?

Because I do the work myself. Past 15, clients start getting the treatment that sent them looking for a new agency.

We already have an agency. Should we switch?

Maybe not. For $200, I'll audit what your current agency is doing and tell you honestly whether it's working. If they're doing a good job, I'll tell you to stay.

Do you only work with businesses in DeLand?

No. We're based in DeLand and work with businesses across Central Florida, including Daytona Beach, Port Orange, New Smyrna Beach, Lake Mary and Orlando.

What is AI search optimization?

More people now ask ChatGPT and Google's AI for recommendations instead of scrolling through links. We make sure your business is the answer they get.

Want to know if we're a fit?

Tell me about your business. If I can help, I'll show you how. If I can't, I'll tell you that too.

See if we're a fit

Currently taking on new clients. Never more than 15.

See if we're a fit